White-label web design is custom website design and development that one studio performs and another company — typically a digital agency or freelancer — resells to its clients under its own brand. The reselling agency manages the client relationship while the white-label studio executes the actual design and build work.
An agency signs a contract with a white-label web design studio. The agency sells websites at retail prices, communicates with clients, and handles project management. The white-label studio does the actual design, development, and revisions — all under the agency’s brand. The end client never knows the studio is involved.
Wholesale white-label web design ranges from $500 to $5000 per project depending on complexity. Retail pricing ranges from $2000 to $25000 per project. Agencies typically capture 60% to 75% margin on white-label web design work.
ResellPortal offers white-label web design services delivered by an in-house design team under the reseller’s brand. Pricing starts at $29/month for platform access; per-project design work is billed separately.
ResellPortal lets you launch a fully branded digital services storefront with 60+ products in days, not months. No coding, no infrastructure to build, no upfront costs.
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