The best white-label SMM panels in 2026

A white-label SMM panel lets you sell social media growth services, such as followers, likes and views, under your own brand. There are two kinds: panel software, where you rent the website and connect providers yourself, and provider panels, where you buy services at wholesale and resell them. The seven below are the ones resellers compare most in 2026, with what each costs and how much of the brand is yours.

Quick comparison

1ResellPortal

ResellPortal gives you a full SMM store on your own domain: a growth page, a live catalog and a checkout, all in your brand. It covers 2,000+ services for Instagram, TikTok, YouTube, Facebook, X, Telegram, Spotify and more, 15+ platforms in all, with wholesale prices per 1,000 that refresh every 6 hours. Starting prices include TikTok views at $0.016, Instagram likes at $0.08 and Instagram followers at $0.90 per 1,000. There is no monthly panel fee: you fund a wallet (the minimum is $20, and a first deposit of $20 or more gets a $10 bonus), set one markup, and clients pay you directly through your own Stripe or PayPal.

Orders start on their own, many services carry a refill guarantee, and orders that cannot be delivered are marked failed and refunded. An API lists every service with live prices and places orders, and the same store sells 25+ other products such as AI tools, VPN and hosting. The trade-off: you sell from ResellPortal's catalog and cannot plug in your own providers, so if you have providers you want to keep, panel software fits better.

2Perfect Panel

Perfect Panel is cloud software for running your own SMM panel: a white-label website on your domain with hosting, admin tools, payment integrations and APIs. The base plan is $50 a month for up to 1,000 orders, and the price adjusts with order volume. You connect provider APIs yourself, can sell services you fulfill in-house, and can let your users open child panels. You still source the services yourself.

3Socpanel

Socpanel is a hosted panel builder with themes, an HTML editor, 10 landing pages and an API for your users. Instead of a subscription it asks for a $10 first deposit to activate the panel and takes a 5% commission on completed orders, with no fee when there is no income. Cheap to start, though the commission grows with your sales.

4Rental Panel

Rental Panel rents SMM panel software priced by order volume, from $10 a month for up to 100 orders to $150 a month for 100,000 to 200,000 orders. The fee covers panel maintenance, not services: you connect provider APIs for automatic processing or handle orders by hand. It suits owners who already have providers.

5JustAnotherPanel

JustAnotherPanel is a large wholesale SMM provider. You sign up, add funds and order from its catalog, with prices starting at $0.01 per 1,000 and API support for resellers. To sell under your own name, you connect it by API to a panel or site of your own.

6SMMKings

SMMKings is a provider panel operating since 2016 with 5,000+ automated services. The account is free and you pay only when orders are placed. Its own guide tells resellers to run panel software on their domain and connect it by API, so a panel fee comes on top.

7Followiz

Followiz is a provider panel serving resellers since 2016, with free registration, no minimum deposit and services from $0.01 per 1,000. Besides an API, it offers a white-label child panel with your own prices and brand. The child panel price is not published on its homepage.

How to choose

• No budget for a monthly fee: ResellPortal has no panel fee, and Socpanel charges a commission instead of a subscription.
• You already have providers: Perfect Panel or Rental Panel, where you connect provider APIs yourself.
• You run a panel and need services: a provider such as JustAnotherPanel, SMMKings or Followiz, connected by API.
• You also sell to businesses: ResellPortal, whose store also sells AI tools, websites and 25+ other products.

Common questions

What is a white-label SMM panel?

It is an SMM panel that sells followers, likes, views and similar services under your brand instead of the provider's. You set the prices and own the customer. With ResellPortal it is a store on your own domain with your logo, your prices and your own payment account.

What is the difference between a child panel and a white-label SMM panel?

A child panel is a rented copy of a provider's panel that sells that provider's services under your name. A white-label store like ResellPortal has no monthly rent, takes payments into your own Stripe or PayPal, and sells 25+ other products beside SMM.

How much does it cost to start an SMM panel?

With panel software you pay a monthly fee before your first order, such as Perfect Panel from $50 or Rental Panel from $10, plus deposits with your providers. Socpanel starts with a $10 activation deposit and a 5% commission. ResellPortal starts with a $20 wallet deposit, which pays wholesale on orders, and no monthly fee.

Do I need the account password to deliver SMM orders?

No. On ResellPortal, clients only paste the public link to the profile or post. Most services start within minutes, and many include a refill guarantee for a set number of days.