The best white-label AI visibility and GEO tools for agencies in 2026

AI visibility, also called GEO (generative engine optimization), means getting a business named when someone asks ChatGPT, Google AI or another assistant for a recommendation. The tools split into two types. Trackers measure how often a brand is named across AI engines. Done-for-you services also publish the content that gives AI a reason to name the business.

Quick comparison

1ResellPortal

ResellPortal's AI Visibility app shows whether ChatGPT and Google AI name a business and then works to change it. Starter is $39 a month wholesale (suggested retail $129): 20 customer questions tracked, a monthly check on ChatGPT and Google AI, 4 answer pages and 1 refresh a month, a competitor list, a Get Listed plan, AI visit tracking and a monthly report. Pro is $69 (suggested retail $199) with 50 questions, 8 answer pages and 2 refreshes a month, and weekly checks on the top 20 questions. Answer pages publish to WordPress and are sent to Bing, and it counts when ChatGPT, Perplexity or Claude open the pages.

There is no monthly or setup fee: you fund a wallet from $20, pay wholesale only for active clients, and clients pay you through your own Stripe or PayPal. The dashboard, WordPress plugin and monthly report carry your brand. The trade-off: it checks two assistants, not the six or more that dedicated trackers cover, and answer pages publish automatically only to WordPress, so other sites copy them by hand.

2SE Ranking

SE Ranking is an SEO suite at $129 or $279 a month billed monthly. Its AI visibility add-on, SE Visible, starts at $71 a month and tracks AI Overviews, AI Mode, Gemini, ChatGPT, Copilot and more. The Agency Pack, $69 a month extra on annual billing, adds white label for the platform and reports plus 30 client seats.

3Semrush

Semrush includes AI search tracking in its plans, from $139 a month, with 50 tracked prompts a day on Starter at $199 and 100 on Pro+ at $299. Tracked engines include ChatGPT, Perplexity and Gemini. White-label branding comes with its Pro Report add-on at $20 a month.

4Search Atlas

Search Atlas pairs SEO automation with AI visibility tracking. Plans are $99, $199 and $399 a month, with Agency from $999. Growth checks ChatGPT, Gemini and Google AI Mode, and Pro adds Copilot, Perplexity and Claude. White-label dashboards start on Pro, and Agency adds client portals.

5LLM Pulse

LLM Pulse tracks ChatGPT, Perplexity, Google AI Mode, AI Overviews and Gemini, with more engines as add-ons. Agencies choose a branded subdomain, full white label on their own domain with no LLM Pulse branding in the interface, sign-in, emails or API, or embedded dashboards, each with branded PDF reports. Agency pricing is quoted by sales.

6Otterly.AI

Otterly.AI monitors brand mentions in AI search, priced by prompts: Lite at €29, Standard at €189 and Premium at €489 a month. Each of those plans tracks 4 of its 7 engines, chosen from ChatGPT, Google AI Overviews, Perplexity, Copilot, Google AI Mode, Gemini and Claude. Agency partners get Looker Studio reports with their branding and pitch workspaces.

7Peec AI

Peec AI's agency plans are $245, $495 and $795 a month for 3, 10 and 25 client projects, with one invoice across clients. Free 7-day pitch projects let you audit prospects before they sign. It offers shareable view-only dashboards, and its agency page does not describe white-label branding.

How to choose

• You want to sell results, not just reports: ResellPortal publishes answer pages every month as well as tracking.
• You need branded reporting across many engines: LLM Pulse, Search Atlas, or SE Ranking with its Agency Pack.
• You already run an SEO suite: add AI tracking in SE Ranking or Semrush.
• No clients yet: ResellPortal is the only option here with no monthly fee.

Common questions

What is GEO (generative engine optimization)?

GEO is the work of getting a business named when someone asks an AI assistant like ChatGPT or Google AI for its kind of service. It is the AI-era counterpart of ranking on Google, and it relies on clear answer pages, accurate business facts and listings on the sites AI reads.

Can I white-label AI visibility reports for clients?

Yes. LLM Pulse offers full white label on your own domain, SE Ranking adds white label through its Agency Pack, and Search Atlas includes white-label dashboards from its Pro plan. On ResellPortal, the AI Visibility dashboard, WordPress plugin and monthly report all carry your brand.

How long does it take to get a business recommended by ChatGPT?

There is no guarantee, because AI answers change from day to day. With ResellPortal's AI Visibility, the score usually improves over 1 to 3 months, so sell the monthly work and the trend rather than a promised recommendation.

What is the difference between AI visibility and SEO?

SEO works on Google rankings. AI visibility works on what AI assistants answer. ResellPortal sells both: AI SEO Autopilot from $29 a month wholesale and AI Visibility from $39, and they share one WordPress plugin.