The best white-label AI form builders in 2026

An AI form builder writes the form for you from a short description, and the better ones help with what comes after: sorting leads and replying fast. For agencies the extra question is whether the forms can carry your brand or your client's, with no vendor badge. Below are the eight compared most often in 2026, with prices from each vendor's own pricing page.

Quick comparison

1ResellPortal

ResellPortal AI Smart Forms lets a business describe a form, like a quote request for a plumber, and AI builds the fields from its Business Profile. Every submission is scored hot, warm or cold with a one-line reason and a short summary, spam is flagged, and a personal reply in the business's own words goes out within a minute. Booking forms show real open times from Appointment Booking, and each form gets a hosted page, an embed code, a pop-up button and a QR code. It connects to seven other apps, including CRM, Invoicing and Email Marketing, and the forms, emails and dashboard carry your brand.

Wholesale is $9 a month for Starter (3 forms, 300 submissions a month) or $19 for Pro (50 forms, 3,000 submissions and a weekly AI insights email), with suggested retail of $29 and $59. There is no monthly platform fee: you fund a wallet (the minimum is $20, and a first deposit of $20 or more gets a $10 bonus) and clients pay you directly through your own Stripe or PayPal. The trade-off: limits are tighter than on survey tools. Over the monthly limit, forms keep accepting submissions but the AI pauses until the next month, so high-volume survey work fits Tally or Fillout better.

2Jotform

Jotform is a general form builder with a free Starter plan for 5 forms and 100 submissions a month, and paid plans from $34 a month billed yearly. Paid plans remove Jotform branding, and its Gold and Enterprise plans list custom domains. It also includes AI Agents, with conversation limits on each plan.

3Typeform

Typeform offers AI-powered form creation from its Basic plan. Plus and higher plans remove the Typeform footer and allow a custom subdomain, while a full custom domain and white-label experiences are Enterprise features. It suits brands that care about the look of a form and are happy with a single-account subscription.

4Tally

Tally gives unlimited forms and submissions free within its fair use guidelines. Pro at $24 a month removes Tally branding and hosts forms on your own domain or subdomain, and Business at $74 adds data retention controls and version history. It suits teams that want a capable free plan and a cheap path to their own domain.

5Fillout

Fillout's free plan allows 1,000 responses a month with a Fillout badge. Pro at $40 a month removes all branding, and Business at $75 adds a custom domain and unlimited responses. It suits teams that collect many responses on a small budget.

6Paperform

Paperform includes AI form creation on every plan, including Free, and every paid plan removes its badge. Pro is $49 a month billed yearly, a custom domain costs $20 a month on Pro or comes included on Business, and Business adds 10 workspaces for separate brands or clients.

7involve.me

involve.me builds lead funnels and forms and can create funnels with AI, with AI credits on every plan. Plans start at $29 a month billed yearly; Grow adds branding removal and one custom domain, and Scale adds three. It suits marketers building multi-step lead funnels.

8forms.app

forms.app includes an AI form creator and a free plan that needs no credit card. Grow at $15 a month billed yearly removes forms.app branding, and Scale at $24 adds custom domain options. It suits small businesses that want branded forms at a low price.

How to choose

• Reselling forms to local businesses: ResellPortal, with wholesale per client and AI scoring and instant replies built in.
• A large general form builder: Jotform.
• Free and simple: Tally or Fillout.
• Forms on your own domain without an enterprise contract: Tally Pro, Fillout Business, Paperform or involve.me Grow.
• Multi-step funnels: involve.me.

Common questions

Which form builder has AI lead scoring?

ResellPortal AI Smart Forms scores every submission hot, warm or cold with a one-line reason, writes a summary and sends an instant reply. Typeform, Paperform, involve.me and forms.app list AI form creation on their pricing pages, and Jotform lists AI Agents.

Can I remove the branding from my forms?

Yes, on paid plans. Jotform, Typeform Plus, Tally Pro, Fillout Pro, Paperform, involve.me Grow and forms.app Grow remove their badge. On ResellPortal the forms, emails and dashboard carry your brand and your client's business details from the start.

Can I resell a form builder under my own brand?

Yes. ResellPortal sells AI Smart Forms under your brand at $9 or $19 wholesale per client a month, and you set the retail price. The other tools here are sold as plans to the account holder, and Typeform lists white-label experiences on Enterprise.

What is the best free AI form builder?

Tally offers unlimited forms and submissions free within fair use, Fillout's free plan allows 1,000 responses a month, and Paperform includes AI form creation on its free plan.